By Vern Parker
Farm equipment manufactured by the J. I. Case Co. of Racine, Wisconsin was well-known in rural America as the 20th Century began.
Case was not only a builder of threshing machines but also steam traction engines as well as agricultural tractors and other farm equipment.
As automobiles began to replace horses and buggies Case decided to cash in on the trend and offer a gasoline powered car in 1910. Case was already a trusted name and the network of dealers that sold Case farm equipment would also sell Case automobiles.
That was the plan.